Words and Pictures
In Show and Tell by Scott McCloud, words and pictures are shown to have a greater effect than either of them alone. McCloud uses a trip to the grocery store to demonstrate this. When pictures or words are used alone, the audience is only able to get a sense of what's going on. However, when both are used together, the author is able to describe the seen in words and be free in what he or she chooses to draw. This allows the author to place more focus on the scenes that he or she wants the audience to concentrate on. Even though though McCloud says that "words and pictures together" are "at worst a product of crass commercialism", advertisements are a great example of how powerful words and pictures are when used together (McCloud 808). In most cases a picture will draw you in to read the words. Many people are able to recognize a company's logo by seeing a picture of it. If all ads were just words than no one would look at them. If all ads were just picture